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Writer's pictureTeam NXTWEKE

Sustainable Fashion at the 2024 Olympics: What’s New?

Updated: Aug 13, 2024





Sustainability is a key theme at the Paris 2024 Olympics. Teams like Canada, dressed by Lululemon, are leading the charge with uniforms made from eco-friendly materials. Lululemon's SenseKnit technology ensures the uniforms are not only lightweight and breathable but also environmentally responsible. This move towards sustainable fashion at the Olympics reflects a broader shift in the industry towards eco-conscious design.

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